Henry the Hoover: Still Smiling After All These Years

https://www.telegraph.co.uk/business/private-equity-investment/henry-the-hoover/

“Henry the Hoover, with his cheeky smile, is now 36 years old. Developed in 1970 by Chris Duncan  – the same man who runs the company today – this iconic vacuum cleaner has long been one of the most popular brands for commercial use, and is now also found in homes across the world.”

“…Mr Duncan’s company, Numatic International, began by making commercial vacuums that were used for cleaning boilers. By 1981, these specialist, tough gadgets had slowly evolved into the smiling, red machine that we know today.”

“…The company is working on the next generation of vacuum cleaners: a cordless Henry. “There are lots of small cordless vacuums out there but we think this is the only big cylinder vacuum in Europe to go cordless,” says Mr Ernill. ”

“…Numatic makes all its vacuum cleaners at its Somerset factory, resisting the temptation to outsource production to cheaper territories. This helps the company maintain the quality of its products. “There’s a lot of affection for Henry, and that affection seems to be passed down through the generations,” says Mr Ernill. “But that would quickly disappear if we lowered the quality of the build.”

“…One of the major challenges that Numatic faces is also its greatest strength: Henrys rarely break. “People know it will last a long time,” Mr Ernill adds. “A customer recently returned one that is 30 years old – it was still working, but is now taking a rest in our museum.”

Numatic always provides spare parts if its products break down, and can retrofit motors right back to the first Henry ever made….”

 

 

 

 

 

 

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